Answer:
What begins to die on a wedding day?
Retired people want these to be large and birds want them to hatch.
It's been around for millions of years, but it's no more than a month old. What is it?
Nothing specific, but more than a few. This many clustered, together will do.
I'm often served as a "rack of ..." I'm often smoked or grilled, with bones in, and slathered in BBQ sauce.
What can you lose that will cause other people to lose theirs too?